Green Party Committees:
Coordinated Campaign Committee (CCC) |
CCC Report
2004 Annual Report of the Coordinated Campaign Committee
To the Coordinating Committee of the Green Party of
the United States
Submitted 6-15-04
Short Background:
The Coordinated Campaign Committee (CCC) is a standing committee of the
Green Party of the United States, which is made up of ten (10) individuals
who are elected annually by the national Coordinating Committee (CC). The
CCC was created in early 2002 by vote of the CC. The current CCC was
elected at the July 2003 national meeting in Washington, D.C. Its term
ends at the June 2004 National Convention in Milwaukee, where a new CCC
will be elected.
Any questions or clarifications about this report, or inquiries about
running for CCC, can be directed to Juscha Robinson, co-chair, at
jrobinson@greens.org or 608-239-4296. There will also be an opportunity to
ask clarifying questions during the Coordinating Committee meeting in
Milwaukee.
Notes on Format:
In the autumn of 2003, the CCC began its first strategic planning process.
This annual report follows the format of the strategic plan that emerged
from that process, providing with developments and updates for each of the
categories included within the plan. The underlined titles after this
section in the report indicate the broader categories of CCC programming;
the italicized titles indicate subsections of each category, usually
individual programs.
CCC Coordination:
Web page
The CCC's website has been administered by the website manager, and
compiled largely by Masada Disenhouse (NY). The CCC made efforts to keep
the materials, including updates, minutes, reports, manuals and
announcements, updated. The website was advertised extensively to
campaigns and state parties, largely through email and the regional
campaign schools, as a good source for ideas and tools for campaigning. As
always, there was much more that could have been added to the website and
many more ways it could have been publicized.
State Associates
CCC bylaws empower the CCC to
organize and work with a network of electoral liaisons from each
affiliated state party. Over the past year, the CCC has worked to
formalize this network of State Associates (SAs). There are now SAs for
all state parties, plus Puerto Rico. [x number] of SAs have submitted
official permission from their state parties to fill the position: as
recognition of the position grows, the CCC hopes to have all SAs
officially vetted within three months of the Convention. Efforts are
underway to familiarize SAs with their responsibilities to communicate
with campaigns in their states about CCC resources and to make sure that
GPUS and CCC are informed about election developments in the states. This
is moving along well. In November 2004, SAs will have primary
responsibility for entering election results in the online elections
database. Another recent development in this area: the CCC has launched a
pilot regional SA conference call in the Pacific Northwest, aimed at
increasing information sharing between neighboring states. If the model
seems useful, the CCC hopes to foster more regional SA calls.
Staff
In February 2004, Brent
McMillan was hired by the CCC and Steering Committee to be GPUS' Political
Director. The position's purpose, as described in the job description
(which follows this section), is to support the CCC in carrying out its
programming mandate. Brent moved to Washington, D.C. in early February and
has spent the last three months adapting to a new work environment, a new
organizational culture, and high expectations. He has met those
expectations, and the CCC is very pleased with its first ever hire. In
June 2004, the CCC conducted a three-month review of Brent, who also had
an opportunity to offer his suggestions and thoughts on the CCC and the
position. Despite the distance between the national office and most of the
CCC members, there has been active supervision. Brent and a personnel
subcommittee hold weekly supervision/check-in calls to go over tasks and
problems, in addition to near-constant email and telephone communication.
In addition, Juscha Robinson traveled to the office in April to spend
three days with Brent. The visit was very productive, and everyone agreed
that face-to-face visits are needed more often. Brent averages 40-50 hours
per week of work, and tracks his activities in 15 minute increments. He
also submits weekly reports to the CCC and monthly reports to the CCC and
Steering Committee.
There has been some difficulty surrounding Brent's job title
"Political Director", because it does not accurately reflect his
job description. At this stage in GPUS' development, with no outreach or
field director, there were many requests made of Brent's time, which, had
they all been done, would have taken his full time and attention, leaving
little for his actual job. To remedy this, the CCC discussed a change in
the position's title to "Election Resource Director", to
accurately reflect the position's responsibilities, but decided to hold
off on the change for the duration of the current contract, and focus
instead of educating GPUS on the position itself. In addition, the CCC
recommends that the next position hired be a Field or Outreach Director.
Here is the Political Director job description, as it was advertised and
contracted for:
· Maintain, verify and update information in the national elections
database;
· Track election results;
· Provide administrative support for fundraising efforts, including the
solicitation of contributor lists from past candidates;
· Submit regular reports to the CCC, and stay in close communication with
the co-chairs of the CCC;
· Supervise CCC interns;
· Attend CCC conference calls as requested;
· Administer the CCC, Ballot Access Working Group, and other related
listservs;
· Produce a monthly update on news and resources for campaigns and GPUS;
· Receive and distribute resource applications from campaigns;
· Perform routine office tasks, including answering the phone, retrieving
and forwarding voicemail and email;
· Keep CCC and BAWG website updated, or communicate needed information to
webweaver;
· Track deadlines for submissions to publications, including Greensweek
and Green Pages;
· Assist CCC co-chairs with media work;
· Work with GPUS Steering Committee to arrange election of the CCC at the
national meeting;
· Organize state associates program;
· Communicate regularly with state associates and campaigns;
· Assist with editing and publication of the CCC's campaign manual and
other materials;
· Distribute requested materials to campaigns and trainings;
· Work with groups planning campaign trainings;
· Arrange for presenters as requested for state and local parties and
campaigns;
· Travel on occasion to assist campaigns in their organization;
· Assist with new programs and projects of the CCC as they develop.
Database
Various committees of GPUS have
been working together with web people to develop the national party's
database of information. While the work has not yet progressed to this
stage, the CCC hopes to participate in and benefit from the database's
volunteer sorting capacity, which will enable easier information sharing
with campaigns about volunteers in their areas.
Committee Governance
There have been many internal
governance actions taken by the CCC this past year. Roy Williams (TX) and
Juscha Robinson (WI) served as co-chairs for much of the year, with Tom
Sevigny (CT) coming on as a third co-chair toward the end of the term (CCC
bylaws allow for up to three co-chairs). The committee operated largely
through email listservs and via bi-weekly conference calls. Facilitation
and notetaking on the calls rotated, and all decision-making was by
consensus. The CCC developed and approved committee rules in March, which
have been submitted to the Steering Committee for scheduling of a vote by
the CC. The rules are largely based on the CCC's bylaws, which were
approved by the CC in 2002. In addition, the CCC developed and approved
job descriptions for CCC members and co-chairs.
Campaign Assistance:
Targeting Program
The CCC's Targeting Program
provides valuable resources, such as consulting, media work and financial
assistance, to qualified campaigns that complete the CCC's application and
vetting process. After two complete cycles of the targeting program, the
CCC continues to constantly streamline and refine the application and
application process, aiming to make it a more effective tool for analysis,
and more user-friendly for the applicant campaigns. Additionally, the CCC
continues to develop additional resources for targeted campaigns. This
process of providing resources to campaigns that qualify has made clear
the need to coordinate with other, involved national committees (for
example, with the media committee for targeted participation in press
conferences and quotes in press releases, and with the fundraising
committee for procuring donor lists for state parties and their
campaigns). The targeting program is administered by the Resources
Subcommittee, a group of three CCC members and two members as alternates,
who are responsible for analyzing submitted applications and making a
recommendation for targeting to the full CCC, which votes on the
recommendation. In 2003, the CCC allocated $5,000 in funds. As of June
2004, the CCC had allocated $2,000 to campaigns, with the largest cycle of
applications due on July 20. The overall number of applications submitted
for each cycle has grown, but remains small compared to the number of
races run nationwide. Judging from the applications, the overall
sophistication and strategy of Green campaigns is growing, but remains on
average low.
Over the two cycles of
targeting, an unforeseen problem has emerged - many (but not all) states'
campaign finance laws restrict or prohibit contributions directly from
national political committees (such as the CCC, via GPUS) to local or
state candidate committees. While this complicates matters, it need not
stand in the way of direct national support for local and state campaigns.
The CCC has been working with the Finance Committee to create a Political
Action Committee (PAC) in Arizona to assist the campaign for County
Attorney of Claudia Ellquist. This is a pilot project, to test the
feasibility of setting up PACs. This solution was guided by the specific
restrictions of Arizona campaign finance law, and will not necessarily be
legal or appropriate in other states. Nonetheless, the CCC is committed to
helping campaigns and will seek to do what is necessary to provide that
help.
Volunteers/Green Wave
When individuals sign up on
GPUS' website to volunteer for the party, they have the choice of
indicating that they are interested in helping out on campaigns. These
volunteers are routed to contacts within state parties. In addition, the
CCC has begun routing volunteers indicating they wish to help out on
campaigns to the State Associates and targeted campaigns. The efficacy of
this system is doubtful, however. The CCC has followed up with volunteers
within a few weeks of forwarding, and found that very few of the
volunteers are ever contacted.
Campaign Schools
Working with local and regional
groups of Greens, the CCC helped organize campaign schools around the
country from 2003-2004. The campaign schools utilized local as well as
national campaign talent, and aimed to teach basic campaign skills to
grassroots Green candidates and campaign workers. The following schools
were held:
1. Pacific Northwest Regional: Portland, Oregon; September 2003
2. Great Lakes Regional: Racine, Wisconsin; December 2003
3. Chesapeake Bay: Baltimore, Maryland; January 2004
4. Prairie Regional: Conception, Missouri; March 2004
The following schools are planned:
1. Nominating Convention: Milwaukee, Wisconsin; June 25, 2004
2. Southern California: Los Angeles, CA; July [when?] 2004
3. Future Focus Institute (Campus Greens): Davis, CA; August [when?] 2004
4. Tentative: Pacific Northwest Regional: site TBA, date TBA
In addition, regions that hosted campaign schools in 2003-2004 expressed
the desire to host schools in 2004-2005. In the coming year, the CCC would
like to sponsor schools in other regions of the country, in particular, in
the South West, Southeast and Mountain States. As more of the schools are
held, they will become more sophisticated, with multiple tracks of
sessions allowing for the teaching of increasingly advanced campaign
skills, together with the basics for those just beginning. Efforts have
been made and should continue to be made, to involve Green officeholders
in the organizing and presenting at campaign schools. Greater use could be
made of the website in supporting the campaign schools - the CCC plans to
post materials and handouts from campaign schools to its website, so that
the materials are available to all Greens around the country.
Coordinated Congressional
Campaign
In 2002, the CCC facilitated
declared Green Congressional campaigns in the discussion and creation of a
statement, entitled "Green Commitment to America", which was
signed by 44 Green Congressional candidates. The statement was used in
press releases, as well as in other media work. This coordinated campaign
bought an ad on the back page of the Progressive Review, which cost only
$25 per campaign. The general consensus after the election was that the
coordinated campaign had been a useful tool to extend the individual
campaign to a much broader audience that any one campaign otherwise would
have reached.
The CCC has begun to facilitate a 2004 Green Coordinated Congressional
Campaign. As of June 2004, listservs have been set up and a number of
campaigns have begun participating in calls to develop a common platform,
as well as to discuss what else a coordinated campaign could become. If
the energy is there, this project could become much more than it was in
2002. Some of the campaigns will participate in a press conference for
Congressional candidates at the National Convention.
Campaign Hotline/Consultants
In the fall, the CCC launched a
campaign hotline. Green candidates and their campaign staff can email or
phone in questions. Messages are answered within 24-48 hours, depending on
the urgency. The CCC has identified Greens with expertise in various
election-related fields. These consultants, whose number include elected
officials and seasoned campaigners, have indicated their willingness to
help out campaigns on a short-term basis. Campaigns seeking longer-term or
more involved help are encouraged to fill out the targeting program
application and to request consulting. The hotline is underutilized and
underadvertised, but response time to queries has thus far been excellent.
Campaign Manual
At the June National
Convention, the CCC will release the 3rd edition of the Green Party's
Campaign Manual. The manual is available in hardcopy and online. The 3rd
edition features an expanded listing of topics covered, and includes a
listing of state party and government elections contacts. The manual,
which has improved greatly over three years, will continue to improve
every year, but is the single most used and appreciated resource for
inexperienced campaigners.
Subcommittees/Working Groups + Liaisons/Representatives to Other
Committees:
Ballot Access Working Group
The Ballot Access Working Group (BAWG) was created by the CCC in January
2003 to assist state parties seeking ballot access. With regards to ballot
access, it has been a varied year. State parties gained ballot access in
2003, through various means, including Alaska, South Carolina, and
Vermont, bringing the number of states where the Green Party is ballot
qualified to 23. As 2003 ended and 2004 advanced, state parties mobilized
to collect signatures around the country. Some states are still organizing
and petitioning, and expect to be success. Other states, thwarted by
repressive state ballot access laws, have thrown in the towel for the 2004
election cycle. As of the time of writing, we know that Green Party
candidates will not appear on the ballot in 2004 in Georgia, North
Carolina, Kansas, and Texas.
Beginning in Summer 2003, BAWG
facilitated a discussion group of Greens from ballot-seeking states, aimed
at sharing experience and tips. BAWG did attempt to hold conference calls,
to share ballot drive updates and exchange information, but never
attracted enough participants to warrant continuing. Instead, a group of
ballot access mentors, Greens with experience in seeking ballot access,
paired up with state parties seeking ballot status, to consult by phone
and by email. With the limited funding allocated to BAWG, consultants
traveled to Virginia, Idaho and Illinois, to assist with the setting up
and organization of petition drives. Finally, BAWG released a handbook - A
Green's Guide To Ballot Access - available for download on the CCC's
website, to help people organize their petition drives.
While BAWG's priority has been
to assist parties seeking party-wide ballot access, as of Spring 2004,
BAWG has also been working with state parties that wish to petition for a
presidential ballot line (usually in cases where that is much easier than
party-wide access).
Presidential Campaign
Support Committee
While the CCC played a role in
the creation of the PCSC, the PCSC is now a CC-approved, permanent,
standing committee. Along with other committees and state parties, the CCC
has a seat on the PCSC, which is currently filled by Susan King (CA).
Since it began functioning in January 2004, the PCSC has been addressing
mostly structural and procedural issues and needs of the presidential
nomination process. It is anticipated that the PCSC will soon begin
focusing on issues of supporting a presidential campaign, and that there
the CCC's programming and skills will become much more relevant.
Officeholders Network
Officeholders are invaluable to
the Green Party and to the work of the CCC as examples of those who
"have done it", as well as experts on campaigning. Green
officeholders are presenters at campaign schools and volunteer consultants
for the CCC campaign hotline. The CCC would like to build a working
relationship with the Officeholders Network itself, to better explore
areas of mutual interest. For example, the CCC would like to develop
programming aimed at helping Green officeholders win reelection.
Miscellaneous:
Candidate Recruitment
Difficulties recruiting quality Green candidates is a common theme heard
from local and state parties around the country. The CCC will debut its
handbook on recruitment at the National Convention campaign school in hard
copy, and online in downloadable format.
Elections Database
An extremely valuable tool, the
online elections database (www.greens.org/elections) is maintained jointly
by the CCC and Mike Feinstein. Mike, who is 99% responsible for the good
shape the database has been in, has agreed that the database will be
transitioned over entirely to the CCC. Since Brent was hired, this has
come much closer to reality, as Brent has put in many hours updating the
database and taking precautions to maintain the high quality. Discussions
have been ongoing with the database designer, Kendra Markle, about what
features and changes might be made to make the database even more
user-friendly. The ultimate goal is to have state parties (through the
trained state associates) responsible for keeping their entries updated
(with CCC quality control), to provide rapid election results, and to
accurately archive our Green electoral history.
One of the policies adopted by
the CCC in the past year defines a Green candidate/elected official for
GPUS purposes (state and local parties may have their own definitions).
The purpose of the policy is to maintain a clear and consistent definition
of who is a Green candidate/officeholder. Because state election and
ballot access laws varies so widely nationwide, it is difficult to
characterize a rule that captures every state's situation. The official
policy for inclusion in the national database (and to qualify for the
CCC's targeting program, for example) is as follows: a candidate or
elected official must
a) be a Green Party member, as defined by his or her state party (this
includes being registered as a Green where that is possible, and
registered as independent or no-party where there is voter registration
but it is not legally possible to register as a Green); and b) not be a
member of some other ballot-qualified party.
For a full explanation of this
policy, please go to www.greens.org/elections and click on the
Officeholder Statistics link. The policy appears on the right hand side.
Greensweek/Green Pages
Mike Livingston (MD) acted as
CCC liaison to the media committee and Green Pages, making sure that
reports and updates on CCC programming and targeted campaigns are
featured. Greensweek has also proven to be a very useful tool in getting
out important CCC-related announcements to a wider audience of Greens.
Observations:
Budget 2004 - With all due
respect and admiration for the hard work the fundraising committee and
director are putting in, the CCC must acknowledge time and again that
there are simply not sufficient funds to accomplish what might be done
with adequate funding. While unlimited resources are not to be expected,
better funding is necessary to ensure the continuation of growth and
support of local and state campaigns and parties. The CCC is very grateful
for the addition this past year of a full-time support staff position
(Brent), whose hire has enabled the CCC to rapidly increase the quality
and quantity of services and programming provided. The CC should renew its
commitment to this position in the coming budget cycle, so that this
growth and progress may continue.
CCC Elections 2004 - The entire
CCC (10 seats) is up for election at the National Convention, by the
Coordinating Committee. 2 members, Tom Sevigny (CT) and Roy Williams (TX),
will be seeking reelection. Many of the members who are not seeking
another term have already served two or more, and feel that it is time to
turn the work over to new Greens with new ideas. Greens with campaign
experience who are interested in running for CCC can find out more by
contacting Juscha Robinson at jrobinson@greens.org and 608-239-4296 or
Brent McMillan at brent@gp.org and 1-866-41-GREEN.
CCC HOME
|
 |